Apple and HP brands

Survey aims to gather insights and perceptions about two the two brands - HP and Apple.

It will take less than 10 minutes to complete this survey.

Your participation in this survey is highly appreciated.
Enter your information:
Gender
Age
Location
Education level
1. Your occupation
Student
Working
Work and study
Not occupied
Other
2. Your monthly income level
Less than 200 EUR
201 - 500 EUR
501 - 750 EUR
750 - 1000 EUR
1001 -1500 EUR
1501 - 2500 EUR
More than 2500 EUR
3. What is the importance of different aspects when deciding on which brand to purchase from? (Please range the aspects below assigning No.1 for the most important and No.5 - least important)
  Price
  Quality
  Brand
  Design
  Features and specifications
4. Which product first comes to your mind, thinking about the brand "Apple"?
5. Which product first comes to your mind, thinking about the brand "HP" (Hewlett-Packard)?
6. Please indicate the characteristics that best describe brands "Apple" and "HP":
 Apple HP Both None
Innovative    
Friendly    
Funny    
Attractive product design    
Prestigious    
Recognized    
7. Please indicate the brand better suites these professions:
 Apple HP Both None
Accountant    
Marketing manager    
Artist    
Teacher    
Politician    
8. Please indicate the price range of the products from these brands:
 Apple HP Both None
Too expensive    
Price reflects quality    
Would pay even more for some products    
9. Which one of these two brands is socially responsible?
Apple
HP
Both
None
Don't know
10. Which company would you like to work for?
Apple
HP
Both
None
11. Imagine that you have won a laptop in a competition. If you had to choose - which brand would you choose the laptop from?
Apple
HP
The brand doesn't matter